Forums
New posts
Search forums
What's new
New posts
New media
New media comments
New profile posts
Latest activity
Media
New media
New comments
Search media
Members
Current visitors
New profile posts
Search profile posts
Log in
Register
What's new
Search
Search
Search titles and first posts only
Search titles only
By:
New posts
Search forums
Menu
Log in
Register
Install the app
Install
Forums
Other Forums
Star Wars Films
And This Is Why I Hate Toxic "Fan" Boys and Their Bitching!
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Reply to thread
Message
<blockquote data-quote="SAVORY100" data-source="post: 485647" data-attributes="member: 5830"><p>Interesting video, funnily enough I'd agree with 80% of it, the other 20% is utter nonsense.</p><p></p><p>80/20... you'll make 80% of your money from 20% of your products. Absolutely NOT 20% of your people though.</p><p></p><p>Anyway, maybe I mis l-expressed my thoughts as I'm saying the greater box office income will come from the larger portion of folk that are not what we call fans but might call them self fans and are what I termed a casual fan. These are clearly more led by marketing than a fandom dictating that they visit and see the latest release.</p><p>My friend Andy is very good example, he has a shelf in his office with the BluRay boxset and maybe three Lego buildable figures. He also has a cardboard cut out of a stormtrooper he was given in Asda. </p><p>He calls himself a Star Wars fan and will go to the new films when they come out either because I'm going or his daughter wants to see it. He has an interest in Star Wars, loves all the new stuff because he views it at face value. I'd note he's a very intelligent chap with a high powered job, so he's not a dummy that accepts what he's given.</p><p>My work colleague Kev is another, he has no Star Wars Toys, clothing or collection, has never read a sw novel etc. He did go and see TLJ and thought it was decent because his son wanted to go to it because (I'm guessing) it was well marketed to a 9 year old lad.</p><p>Andy and Kev (and their respective kids) are to my mind the bigger component of what delivers a box office result. A casual fan.</p><p>Andy came with me to watch Solo and only took his daughter because he wanted to see it again, she had no idea it was on. Kev hasn't seen Solo, Alex (his son) hasn't asked to see it, they saw Jurassic World though... </p><p>The noisy and grumpy chaps that have lost their mind with how angry a kids film franchises evolution has made them are such a tiny part of the box office results. So the noise they make is meaningless to the machine.</p><p>Now... the larger cross marketed income streams are totally different and are in turn marketed to a totally different market segmentations. These are where there will be concern at the likes of Disney, but it is unlikely to be felt for a few years as I would expect the licences for Funko or whatever other gubbins those folk buy won't renew for a few years, possibly even on a ten year contract. Hasbro will have seen some pinch I expect, but you could argue their own pricing, marketing and distribution is at fault more than the films themselves.</p><p>It's likely that by the time these are renewed, the Disney debate will have died down and something new will have come along to moan about.</p></blockquote><p></p>
[QUOTE="SAVORY100, post: 485647, member: 5830"] Interesting video, funnily enough I’d agree with 80% of it, the other 20% is utter nonsense. 80/20... you’ll make 80% of your money from 20% of your products. Absolutely NOT 20% of your people though. Anyway, maybe I mis l-expressed my thoughts as I’m saying the greater box office income will come from the larger portion of folk that are not what we call fans but might call them self fans and are what I termed a casual fan. These are clearly more led by marketing than a fandom dictating that they visit and see the latest release. My friend Andy is very good example, he has a shelf in his office with the BluRay boxset and maybe three Lego buildable figures. He also has a cardboard cut out of a stormtrooper he was given in Asda. He calls himself a Star Wars fan and will go to the new films when they come out either because I’m going or his daughter wants to see it. He has an interest in Star Wars, loves all the new stuff because he views it at face value. I’d note he’s a very intelligent chap with a high powered job, so he’s not a dummy that accepts what he’s given. My work colleague Kev is another, he has no Star Wars Toys, clothing or collection, has never read a sw novel etc. He did go and see TLJ and thought it was decent because his son wanted to go to it because (I’m guessing) it was well marketed to a 9 year old lad. Andy and Kev (and their respective kids) are to my mind the bigger component of what delivers a box office result. A casual fan. Andy came with me to watch Solo and only took his daughter because he wanted to see it again, she had no idea it was on. Kev hasn’t seen Solo, Alex (his son) hasn’t asked to see it, they saw Jurassic World though... The noisy and grumpy chaps that have lost their mind with how angry a kids film franchises evolution has made them are such a tiny part of the box office results. So the noise they make is meaningless to the machine. Now... the larger cross marketed income streams are totally different and are in turn marketed to a totally different market segmentations. These are where there will be concern at the likes of Disney, but it is unlikely to be felt for a few years as I would expect the licences for Funko or whatever other gubbins those folk buy won’t renew for a few years, possibly even on a ten year contract. Hasbro will have seen some pinch I expect, but you could argue their own pricing, marketing and distribution is at fault more than the films themselves. It’s likely that by the time these are renewed, the Disney debate will have died down and something new will have come along to moan about. [/QUOTE]
Insert quotes…
Verification
Post reply
Forums
Other Forums
Star Wars Films
And This Is Why I Hate Toxic "Fan" Boys and Their Bitching!
Top
Bottom